If you own a business website and you find out that your webpage is not visited too often then you should be starting a campaign for building links to your site right now. However, formulating your own strategy is very critical because if the links look “unnatural”, the search engines will not see it as a factor to increase your PageRank and you could risk your website into being banned as well.
One way that you can legitimately have a website link to your business site is by joining business links. You can join the Better Business Bureau for example, or request your link to be posted at government or state websites. Of course, your business has to present legal documents to make sure that it makes honest transactions with its customers. This method of building your site’s link popularity can actually be very effective since there are many people who visit these authoritative bodies.
You can also try submitting your links to other non-competing business websites and partner with them in order to increase your own link popularity. You can simply send them out a letter or call their office and talk about your request. These businesses would usually be willing to help you but just prepare to convince them, in case. Talk about the advantages they can get when they would place your link on their website and when they see that it can be truly beneficial. You bet they will agree to it in no time at all.